Bibliograph

A history of Howard Johnson's, how a Massachusetts soda fountain became an American icon, Anthony Mitchell Sammarco

Type

Label

A history of Howard Johnson's, how a Massachusetts soda fountain became an American icon, Anthony Mitchell Sammarco

Language

eng

Index

no index present

Literary Form

non fiction

Main title

A history of Howard Johnson's

Medium

electronic resource

Nature of contents

dictionaries

Responsibility statement

Anthony Mitchell Sammarco

Sub title

how a Massachusetts soda fountain became an American icon

Summary

Howard Johnson created an orange-roofed empire of ice cream stands and restaurants that stretched from Maine to Florida and all the way to the West Coast. Popularly known as the "Father of the Franchise Industry," Johnson delivered good food and prices that brought appreciative customers back for more. The attractive white Colonial Revival restaurants, with eye-catching porcelain tile roofs, illuminated cupolas and sea blue shutters, were described in "Reader's Digest" in 1949 as the epitome of "eating places that look like New England town meeting houses dressed up for Sunday." Boston historian and author Anthony M. Sammarco recounts how Howard Johnson introduced twenty-eight flavors of ice cream, the "Tendersweet" clam strips, grilled frankforts and a menu of delicious and traditional foods that families eagerly enjoyed when they traveled

Target audience

adult

Classification