Bibliograph

Persuade, the 4-step process to influence people and decisions, Andres Lares and Jeff Cochran, with Shaun Digan

Type

Label

Persuade, the 4-step process to influence people and decisions, Andres Lares and Jeff Cochran, with Shaun Digan

Language

eng

resource.accompanyingMatter

technical information on music

Form of composition

not applicable

Format of music

not applicable

Literary text for sound recordings

other

Main title

Persuade

Medium

electronic resource

Responsibility statement

Andres Lares and Jeff Cochran, with Shaun Digan

Sub title

the 4-step process to influence people and decisions

Summary

Transform your ability to persuade and negotiate with this practical new resource In Persuade: The 4-Step Process to Influence People and Decisions, accomplished sales, negotiation, and influence experts Andres Lares, Jeff Cochran, and Shaun Digan, PhD, deliver a concise and insightful take on how to transform your ability to persuade others regardless of the setting. In this important book you'll discover: - Original research and scientific studies shedding light on the human decision-making processes that drive success and failure in virtually all interactions - Real world examples and practical exercises to illustrate and practice the concepts discussed - A fun yet rigorous approach of a complex subject that can be practically applied in any business situation Persuade is perfect for executives, managers, entrepreneurs, and other business leaders and will earn a place in the libraries of any professional who negotiates or influences on a regular basis. It is an invaluable resource for anyone seeking to improve their persuasion or deal-making abilities

Target audience

adult

Transposition and arrangement

not applicable

resource.variantTitle

4-step process to influence people and decisionsFour step process to influence people and decisions

Classification